What Are Six Major Influence Factors?

What are examples of influences?

18 Examples of InfluenceSociety.

The systems, norms and shared meaning of a nation or civilization.

Culture.

Culture are systems of norms and shared meaning that often have far more flexible membership than society.

Social Status.

Cultural Capital.

Knowledge.

Education.

Storytelling.

Media.More items…•.

What is the most effective way to persuade someone?

6 ways to persuade anyone of anythingBe confident. Your first step is to remain and project confidence throughout the entirety of your appeal. … Introduce a logical argument. People are easily persuaded by logic. … Make it seem beneficial to the other party. … Choose your words carefully. … Use flattery. … Be patient, but persistent.

What are the 6 principles of influence?

He found that influence is based on six key principles: reciprocity, commitment and consistency, social proof, authority, liking, scarcity. In 2016 he proposed a seventh principle. He called it the unity principle. The more we identify ourselves with others, the more we are influenced by these others.

What are the 6 weapons of influence?

The 6 weapons of influence that should be in every referral marketing toolkit….Influence and persuasionReciprocation.Commitment and consistency.Social proof.Liking.Authority.Scarcity.

What are the 7 principles of influence?

7 Principles of InfluenceCommitment. Once people establish a commitment, they are more likely to continue the transaction. … Consistency. … Liking. … Authority. … Scarcity. … Social Validation. … Reciprocity.

What factors affect persuasion?

6 Factors of Persuasion and How They Relate to PRReciprocity. People feel an obligation to give when they receive. … Liking. People say yes to people they like, and we tend to like similar, complimentary and cooperative people. … Scarcity. Simply put, people want more of the things they can’t have or have less of. … Authority. … Consistency. … Consensus.